The Red & Black has a look at Sanford Stadium’s premium seating including the Champions Club, SkyClub and SkySuites. The premium seating is a big money-maker for the athletic department, and – as you’d expect – the high-dollar tickets almost always get used one way or another.

The most interesting nugget was that the popularity of (not to mention revenue from) these seats could lead to a conversion of some part of the stadium to additional premium seating.

“I would envision in the next 10 years we’ll have done something,” said Georgia Bulldogs Club Director Mark Slonaker. “We’ll have converted some kind of space in the stadium to more premium seats.”